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NOTES

Good advice,
in plain English.

Short, practical notes for small business owners who’d rather run the business than become web experts. No jargon, no fear-mongering, nothing to buy at the end.

PLANNING

The five pages every small business website needs

Before you think about colors or photos, get the structure right. Here’s what to include, what each page is for, and what you can safely skip.

5 min read ·
DECIDING

Refresh or rebuild? How to tell what your website actually needs

Not every dated website needs to start over. A seven-question checklist to figure out whether yours needs a tune-up or a new foundation.

6 min read ·
BEING FOUND

A local search checklist for Baldwin County businesses

The handful of free, unglamorous things that help people in Fairhope, Foley or Gulf Shores find you on Google. Most take an afternoon.

7 min read ·

ENOUGH READING?

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